PSRF Event Calendar

    • 06 Dec 2018
    • 6:00 PM - 9:00 PM
    • Lake Union Cafe, 3119 Eastlake Ave E, Seattle, WA 98102
    • 188

    Join us for a year-end holiday celebration!

    Everyone LOVED it last year. Come and experience our Holiday Cheer for yourself! Puget Sound Research Forum is partnering with Insights Association and Women in Research (WIRe) to create a great event. 

    We are bringing back the lovely Jazz band that was there last year and adding more fun - a selfie photo booth. Come and enjoy wonderful food, great drinks, lovely music and network with your peers. And, don't forget to take a selfie to share how much fun you are having!!! 

    • 10 Dec 2018
    • 9:00 AM
    • 11 Dec 2018
    • 4:00 PM
    • Museum of Flight in Seattle, WA

    The 5th Annual SPARKS Conference — Save the Date!
    December 10 & 11, 2018

    at the Museum of Flight in Seattle, WA.

    The first day of the SPARKS conference features over a dozen social marketing experts from across the Pacific Northwest speaking (TED Talk style) about behavior change campaigns and insights related to environmental protection, community engagement, public health and advanced theory.  The optional second day has two primary points of focus:  effective ways to spark behavior change and strategies for social includes in-depth intermediate and advanced level training on social marketing strategies used to tackle these issues.

    Day 1 General Admission: $195*

      Day 1 PNSMA Member Admission: $135

      Day 2 Admission (for everyone): $150

    * If you are not currently a PNSMA member, but would like to join, if you pay for your 2018 membership ($35, which includes membership to iSMA and SMANA) now, you can attend the conference at the member rate of $135. Become a PNSMA member today by clicking here

    For additional details or to register for this conference visit the PNSMA website.

    • 17 Jan 2019
    • 11:30 AM - 1:30 PM
    • Lake Union Cafe, 3119 Eastlake Ave E, Seattle, WA 98102
    Registration is closed

    Cannabis Goes Mainstream

    At first blush, people think of cannabis as a crop or a commodity; so how can you brand that?  

    Eric’s company, Canna Ventures, has changed that thinking by leading young cannabis companies into the world of branding and all its attendant activities, from logo and packaging to sophisticated systems that forecast demand and track usage.  Eric credits sophisticated market research methods for most of these advances, and he will talk about those methods, including a multi-year National Canna Consumer Typology his company has produced.

    Eric will be talking about the branding of emerging cannabis companies as legalization (both medical and recreational) progresses around the country. 

    Our Speaker: 

    Eric Layland, Digital Agency Leader 

    With over 22 years of evolving experience in digital marketing and technology, few others have as deep exposure in the interactive space. In the world of agencies where self-promotion often trumps capability, Eric’s most significant accomplishment is his reputation for integrity, intelligence and the hard work his team delivers on behalf of clients.

    Confluence Digital begins Eric’s next phase after 6 years as the driving force and co-founder behind Point It Inc., one of Seattle’s largest paid search agencies managing over $30 million in client media dollars annually.

    Past client work includes oversight of search marketing programs for Microsoft, RealNetworks, Hewlett-Packard, CISCO Systems, and over 200 others in both B2B and B2C markets. A particular source of pride is the ascendance of former team members to digital marketing leadership roles at firms such as Adobe Analytics, RealNetworks, Marchex, Razorfish, Cafepress, The Cobalt Group, and others.

    Eric began his career at Fluke Corporation (now Danaher, nyse: dhr) where he was exposed to the possibility of the Internet. He holds a Bachelors of Science in Marketing from San Diego State University and lives happily in Seattle.

    Luncheon will be served including a salad, entree, sides and dessert. You may indicate your entree choice in the registration form. Menu details can be found on the Luncheons page.

Past events

07 Nov 2018 The Use of Virtual Reality in Research
20 Sep 2018 Defining the "West Coast Vibe" with Research
21 Jun 2018 Strategy, Moderation and Facilitation
07 Jun 2018 PSRF Summer Social
01 Jun 2018 Northwest Insights Summit
17 May 2018 Tillamook’s Consumer-led Journey in Shredded Cheese
09 May 2018 AMA MarketMix 2018 Conference
19 Apr 2018 The Voice of the Millennial: Corporate Researcher Style
15 Mar 2018 Mentoring and the Power of Relationships
01 Mar 2018 2018 PSRF Career Fair
27 Feb 2018 ConveyUX Annual Conference
15 Feb 2018 Ethnography
18 Jan 2018 Millennials at Work
11 Dec 2017 PNSMA - SPARKS Conference
30 Nov 2017 Mix & Mingle Holiday Party
16 Nov 2017 Panel: Presenting Insights That Matter
14 Nov 2017 AAF Art Bash
20 Oct 2017 QRCA Mini-Conference - AI and Research
19 Oct 2017 10 Top Mistakes and How to Avoid Them
27 Sep 2017 Accelerate Your New Business Growth Part 2
27 Sep 2017 Accelerate Your New Business Growth Part 1
22 Sep 2017 Co-creating with QRCA
14 Sep 2017 New Product Development: The Role of Research and Insights
15 Jun 2017 Memory's Murky Mysteries
18 May 2017 PSRF Hits the Ballpark! Mariners vs White Sox
06 Apr 2017 Achieving Escape Velocity: Making the Competition Irrelevant
16 Mar 2017 Storytelling and the Power of Data
09 Feb 2017 PSRF Career Fair
19 Jan 2017 Managing an Idea with Zillow: Increase the Value of Consumer Research
01 Dec 2016 Annual PSRF & NW MRA Holiday Party
17 Nov 2016 Past, Present, and Future of Virtual Reality
20 Oct 2016 Using Customer Feedback to Build Loyalty & Drive Long-term Revenue Growth
21 Sep 2016 Get Social with the Puget Sound American Marketing Association
15 Sep 2016 Measuring Marketing ROI with T-Mobile & Marketing Evolution
27 Jun 2016 Cannabis, Camaraderie, and Celebration – PSRF’s 40th Anniversary Event
19 Nov 2015 Luncheon: "What’s So Funny ‘Bout Marketing Research?"
16 Nov 2015 UW Info Session: Master of Science in HCDE
26 Oct 2015 Board Meeting

Puget Sound Research Forum is a 501(c)6 non-profit organization. 
P.O. Box 926 Mercer Island, WA 98040

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