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Panel: Presenting Insights That Matter

  • 16 Nov 2017
  • 11:30 AM - 1:30 PM
  • Lake Union Cafe, 3119 Eastlake Ave E, Seattle, WA 98102

Registration

  • Current PSRF member
  • Membership + Luncheon
  • Late registration for luncheon
  • Membership + Luncheon, with late registration charge
  • Late registration for luncheon

Register

Thank you to our luncheon sponsor Active Measure

Presenting Insights That Matter

How can we as researchers work smarter to merge lots of data into a short, simple and impacting story for executives? Brand and agency-side researchers from Microsoft and Hall & Partners share how they translate diverse data sources into concise insights for executive stakeholders. They’ll walk through a recent case study on how they worked together to measure the impact of the E3 gaming conference and informed Microsoft’s new video game console launch strategy.

Our panel

  • Michael Doran – Senior Research Manager, Microsoft
  • Stacy Chagnon – Senior Marcom Manager, Microsoft
  • Jesús González – Account Manager, Hall & Partners 
Moderated by Melissa Nevarez – Research Director, Hall & Partners

November Menu

Salad - Chef’s Choice 

Entrée selections: 

  • Meat: Rosemary Garlic Chicken- lemon, capers, artichoke hearts, roasted tomatoes  
  • Fish: Lemon-Garlic Prawn Skewer  
  • Vegetarian: Roasted Vegetable Skewer 

Sides: 
Roasted Garlic Mashed Potatoes 
Seasonal Vegetables 

Dessert: Pastry Chef’s Choice 

Puget Sound Research Forum is a 501(c)6 non-profit organization. 
P.O. Box 926 Mercer Island, WA 98040

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