Revolutionizing A/B Testing and Data Analysis with AI and Machine Learning
Join us for an insightful presentation on how AI and machine learning are transforming data analysis in ecommerce. Zabe Agha, Founder and CEO of Metrical, will break down the concepts of AI and machine learning, exploring how these technologies leverage large data lakes to streamline processes. He’ll share valuable insights into data analysis and A/B testing, comparing traditional methods with case studies that showcase the speed and depth machine learning brings to uncovering customer insights. Discover how to structure research systems for maximum efficiency and learn why the human element remains crucial in ensuring high-quality outcomes.
Our lunch and meal choices are as follows:
- Cedar Plank Roasted Wild Sockeye Salmon – with seasonal sides
- Fish ‘n Chips – Ivar’s World-Famous dish!
- Blackened True Cod Tacos – Spicy blackened Pacific rockfish, cilantro-cabbage slaw, Cajun remoulade, mango salsa,
flour tortillas, house-made tortilla chips, pico de gallo, sour cream drizzle - Cheese Burger – 1/2 pound Newport Pride Beef, Tillamook cheddar, bistro sauce, lettuce, tomato, red onion
- Chicken Saltimboca – Alder grilled chicken, fresh sage, thin sliced prosciutto, smoked mozzarella
roasted pear, lemon-butter sauce - Grilled Portobello Stack – Alder grilled Portobello mushroom, roasted red pepper, grilled zucchini and yellow squash,
sautéed spinach, House specialty rice, balsamic syrup
Founder and CEO of Metrical
Zabe (Aurangzeb) Agha is the Founder and CEO of Metrical, an AI-powered platform that uses more than 3.4 trillion data points on consumer behavior to develop AI and ML-driven predictive models that pinpoint consumer hesitation within digital funnels. Over the last eight years, Metrical has helped large retail and ecommerce brands utilize AI and machine learning to improve ecommerce performance with sophisticated A/B testing and customer segmentation. Prior to founding Metrical, Zabe led Customer Insights and Business Intelligence at Autodesk and held numerous roles in product leadership and software development.
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